BRAND DESIGN
TZeroTzero, GTZ (INDIA) Pvt. Ltd.
OVERVIEW:
GTZ (India) Pvt Ltd, once the Indian arm of US based trading house GETZ Bros & Co Inc started its operations indenting and trading chemicals in 1936. Committed to the philosophy of exceeding by excellence the company collaborated with a Fortune 500 company, WITCO Corporation USA, a world leader in speciality chemicals in 1985 and ventured into the production of Metal Finishing Chemicals. Ever since GTZ has been engaged in production of world class finishing solutions.
We have done the complete branding from product naming, identity design and product packaging graphics/ label designs. We came up with several names of the brand and finalized on TZeroTZero which came from 2020 – the year 2020 which is a memorable year for history because of the pandemic. The product developed is sanitizer for the purpose to tackle the spread of the virus – in office and industrial space where application of the product would be in bulk and regular basis.