PRODUCT PHOTOGRAPHY
The success of any Product is very much dependent on the way it is presented in different media and communications. It is the biggest marketing tool where photographs work as a center of attraction or focal points. Right photographs work as a communication starter. A very nice-looking product may not look good in pictures if the play of light and shadows with balanced amounts are not there along with an angle that makes the product dynamic, attractive and photogenic. It is not about the camera and visual effects but about a creative vision to see a product through the eyes of the person who can visualize the potential of the product and its bare beauty. All products are having its own identity through their colours, textures, shapes, designs & fine details – which get combined when we see it in the middle of our creative frame of imagination to reveal their beauty and make it a hero.