BRAND DESIGN, GRAPHIC DESIGN
SUPAFRESH Kenya
OVERVIEW:
SupaFresh is a brand of Nairobi in food products like milk, breads, and yoghurt. It was having a old identity with some bit of equity in the consumer’s mind on the colour tonality as well as identity typeface. We have iterated for new identity style, but it was a cautious call of brand owners to have some connect with old identity and gradually change over with time. We have done complete range of product packaging with the new identity.
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