Portfolio


BRANDING AND COMMUNICATION DESIGN :

Understand the Brand and the TG, Define the Brand Persona, Go beyond Function, Emotion & Experiences, Give a shape to Brand, Develop Identity System, Logo, Design Applications etc. & Brand Guideline.

PRODUCT DESIGN :

Understanding the Brand, User & Usage, Product, Manufacturing & Technology, Identify the need for Design, Understand the Competition & Market Scenario, Brainstorm, Innovate & Ideate, Conceptualize in the form of sketches, Photorealistic Rendering, Evaluate Design – check technical constraints, Engineering (CAD in SolidWorks), Rapid Prototyping, Release 2D and 3D for Tooling & Manufacturing.

PACKAGING DESIGN :

Understanding the Brand, User & Usage, Content & Package, Manufacturing & Technology, Identify the need for Design, Understand the Competition & Market Scenario, Brainstorm, Innovate & Ideate, Conceptualize in the form of sketches, Photorealistic Rendering, Evaluate Design – check technical constraints, Engineering (CAD in SolidWorks), Rapid Prototyping, Release 2D and 3D for Tooling & Manufacturing.

DESIGN FOR RETAIL EXPERIENCE :

Help the Brand to visible, find the Design way to build “pick me up” appeal in cluttered retail environment with In store design solution, SIS, Experiential Space, Exhibition, Product Display etc.

STRATEGIC DESIGN :

design research, need identification & analysis, brand expression through product - packaging - communication, visual architecture & asset management , product portfolio management, product branding strategy & style, brand led product design, design guidelines etc. (customized solution based on industry & market need)

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